NOMIS - The Right Boot
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The Right Boot
Nomis was founded by Simon Skirrow, ex-VP at Adidas, where he was instrumental behind the launch of the most successful soccer boot launch - the ‘Predator’. Nomis has been developing a range of high-end performance soccer boots since 2004 with an emphasis on patented technologies; NoMud, Wet&Dry Control, as well as other technical innovations, Stik technology and a Redesigned Stud System.
Professional football has been plagued with reports over the past few years linking player footwear to blister, metatarsal and other foot related injuries. Nomis aims to seize the opportunity by providing a comfortable, performance-based alternative.
The Nomis Glove received the best boot award by Soccer International magazine in ’06, after receiving a perfect score in the ‘Touch/Feel’, ‘Stability/Maneuverability’, ‘Value for Money’ and ‘Aesthetics’ categories. Closely followed by the Nomis Spark boot in 2nd place. Both boots beat rivals Adidas, Nike, Puma, Reebok and Umbro.
Johannes Leonardo won the account in January ‘08 due to their extensive international and brand building experience, as well as their unique community building approach. For more information on the brand or the agency, follow the links below and check out the PR section.
